Are you using Instant Messaging in your business?

March 2, 2010 by  

I’m always surprised that more people don’t use instant messaging as one of their key business communication tools.  Sure everyone uses email (probably too much) but IM is often relegated to chatting with friends or family.  That’s why this recent post by Jerry Lattimore on his excellent Refocusing Technology blog really caught my eye.

Are you using instant messaging?
Instant messaging is a fantastic tool and should be utilized by many businesses to allow for greater communication between their resources. It fits a need that isn’t completely served by email or phone communication.

In this post he gives some excellent examples of how companies are using IM – even some using it to communicate between different floors of the same building. My wife and I use to work down the hall from each other in our old apartment and we used it rather than yelling down the hall.

I use it all the time with Jason when we are collaborating on something or just have a quick questions.  It’s also a great way with co-workers or team members to share files and create a sense of “presence” being that you can “see” each other online even though you are not in the same place.

What about you?  Do you use IM for business communication and collaboration? Please post a comment below and let us know!

  • Some marketers and business owners are not leveraging on the power of Free chat/IM systems. I use the google chat system on my blog. Anytime a visitor has questions, they can automatically send me a message when I am online.

    They get instant answers from me directly.

  • Great idea Ronald! Thanks for sharing that I didn't even know Google Talk had that feature until I read your comment. For anyone interested in using IM to chat with website visitors as Ronald mentioned visit his blog to see it in action. You can also read this article on the Google Blog to learn more: